Consumer Omnibus
TURNING AMERICANS’ OPINIONS INTO YOUR INSIGHTS
Contact a member of our polling team
for more information and to add your questions
Get reliable answers to specific research questions. Track brand reputation and public perception. Partner with the most innovative analytical polling team in the business to unlock deep insights and understand the drivers of public opinion.
Echelon’s Consumer Omnibus gives you the opportunity to make data-driven strategy decisions based on the audiences that matter most to you. Whether you're seeking insights into trending topics within your industry, how to stay ahead of evolving stakeholder needs, or aiming to analyze shifts in longer-term brand perception, the Consumer Omnibus is tailored to accommodate. Each month, we interview a representative sample of 2,000 American Adults to help propel your business towards optimal outcomes.
Who Can Use It?
Organizations
Understand levels of public trust as you’re hiring, expanding, or launching a new effort
Companies
Track brand perception or understand purchasing behavior
Agencies
Gather high quality data points to use in winning new business
Media or creative developers
Craft messaging that will resonate with Americans
What's Included
- Questionnaire Design and Assistance
- Survey Fieldwork and Data Processing
- Toplines and Crosstabs for Select Echelon Questions as well as Your Own
- Demographic Banners with Select Customizations
- Exclusive Analysis from the Echelon Insights Team
- Presentation Slides for Each Custom Question
THE CONSUMER OMNIBUS CAN GENERATE FINDINGS ACROSS A WIDE ARRAY OF TOPICS
Do consumers really understand what this new innovation/product is?
What hesitations do Americans have when it comes to working for/with a company like mine?
What kinds of preconceived notions exist when it comes to…
Do people believe my organization is trustworthy? Does that affect other thoughts about my organization?
Do Americans think that my sector is an important one? Do they think changes in my sector affect the economy?
Would consumers support a company doing this? How does that support compare to…
How favorable or unfavorable are Americans to my organization when they hear more about the various efforts that are underway?
When it comes to expanding this in your community, what aspects are most important?
Who do Americans believe should take the most responsibility when it comes to…
What reasons do consumers have behind doing/not doing a certain action?
Do you think this would help or hurt the situation?
Which of these do Americans think would be the most effective way to…
Contact a member of our polling team
for more information and to add your questions