Generational Research
Echelon Insights helps organizations understand and connect with Millennials, Gen Z, and Gen Alpha through research, testing, and monitoring tools.
Insights 
We're regularly releasing research, analysis and data on key trends across politics, public opinion, and consumer behavior. Subscribe to get our updates so you can track what's happening and why it matters.
Crisis Preparedness and Response
When crises hit, few organizations have the capacity to respond fast and with a deep understanding of the issues.
Echelon Insights
Jul 31, 2025
In the News
July 2025 Verified Voter Omnibus
In this month's Voter Omnibus, we asked about recent U.S. military action against Iran and the One Big Beautiful Bill Act, which was recently signed...
Echelon Insights
Jul 14, 2025
In the News
June 2025 Omnibus Multi Party and Quadrants
In a recent poll, we mapped voters in the likely electorate onto four quadrants and found the populist quadrant continues to grow, and the...
Echelon Insights
Jul 8, 2025
In the News
Echelon Insights Middle East Update
We polled voters nationwide on their views of the Middle East and foreign policy in reaction to current events.
Echelon Insights
Jun 18, 2025
In the News
June 2025 Verified Voter Omnibus
In this month's omnibus, Echelon continued to track Donald Trump's approval in key areas, asked about recent immigration protests and riots in Los...
Echelon Insights
Jun 17, 2025
In the News
May 2025 Verified Voter Omnibus
In this month’s omnibus, Echelon asked about Donald Trump’s approval in a number of key issue areas, how voters feel about tariffs, and what May...
Echelon Insights
May 12, 2025
In the News
April 2025 Verified Voter Omnibus
In our April Voter Omnibus, we asked voters about tariffs, immigration, and whether they identify as a supporter of the MAHA movement.
Echelon Insights
Apr 14, 2025
In the News
March 2025 Verified Voter Omnibus
In March's omnibus, we asked about how Donald Trump's term is going, his address to a joint session of Congress, and various wars happening overseas.
Echelon Insights
Mar 13, 2025
