---
title: October 2025 Consumer Omnibus - Echelon Insights
description: In this month’s consumer omnibus, we asked adults nationwide about AI, wearable tech, data privacy, GLP1s, and the upcoming holiday season.
---

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In the News

# October 2025 Consumer Omnibus

In this month’s consumer omnibus, we asked adults nationwide about AI, wearable tech, data privacy, GLP1s, and the upcoming holiday season.

[Echelon Insights](https://echeloninsights.com/insights/author/admin)

 Nov 3, 2025

---

## ***AI is seen as more of an opportunity (40%) than a threat (38%), with 21% unsure.***

- ##### ***66% of Americans say they have used AI in the last 12 months. ChatGPT is the most widely used AI platform, with 40% having used it in the last 12 months, followed by Google Gemini (31%).***
- ##### ***10% of Americans say they have taken a GLP1 for weight loss.***
- ##### ***55% of Americans say they are extremely/very/somewhat likely to spend money on Black Friday.***

[Download the PDF](https://echeloninsights.com/hubfs/blog-migration/October-2025-Consumer-Omnibus-Topline-EXTERNAL.pdf)

### [**<<<Download the crosstabs here>>>**](https://echeloninsights.com/hubfs/blog-migration/October-2025-Consumer-Omnibus-Crosstabs-EXTERNAL.xlsx)

### [**<<<Download the toplines here>>>**](https://echeloninsights.com/hubfs/blog-migration/October-2025-Consumer-Omnibus-Topline-EXTERNAL.pdf)

###### ***[![Hear what voters are saying](https://no-cache.hubspot.com/cta/default/47343464/interactive-209398423092.png)](https://cta-service-cms2.hubspot.com/web-interactives/public/v1/track/redirect?encryptedPayload=AVxigLKYEXtIpdH%2BU31nvzOMpsl1DSaxWY6uUx771BwfLGGahMn1rP5J%2FpYx6FUul527Z%2FfiG0ZRmZcnqbxCOCbP%2F11ZIAEnNeYdknVHFmWopSp80cm9HXiiddiF41aeu%2BXxqy0fDs6SdrIxuRzJboi%2FjyuHdKimQ9D%2FX0xeBHmq6w0Qt5lBktp%2F2PQXBJF%2F5VxoxPjcD6DhSb8mngbaQObqB3%2B1z7A%3D&webInteractiveContentId=209398423092&portalId=47343464)***

[In the News](https://echeloninsights.com/insights/tag/in-the-news)

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